This was an exciting event for us and for our client Tourism Malaysia. It was exciting because this was the first time the company used Social Media and Digital Signage at any exhibition event.
The Idea
We were engaged to create a Digital Marketing experience for Tourism Malaysia at the Backpackers Expo 2012.
- Create a slick and engaging design to provide the WOW factor and draw attention
- Showcase Malaysia using video and imagery with a key focus on what people will experience when visiting Malaysia. It will also be used as a talking point for staff to visitors
- Use mobile technology to interact and engage. This includes the use of SMS and QR barcode scanning for visitors to obtain information
- Integrate Social Media with the solution to promote their presence in this space
The Solution
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Article Source: Advertise Me
About our Sponsor:
Advertise Me is a privately owned Australian company specialising in all aspects of digital signage solutions.
Our team of highly skilled professionals is able to introduce innovative ways for businesses to communicate with their intended audiences for a variety of purposes including informing, educating, entertaining and selling.
You can expect us to:
- offer the most affordable and cost effective solutions tailored to your specific business needs.
- provide you with concise and accurate information and will ensure that you understand and are comfortable with our proposals.
- strive to make our clients happy and successful.
We have partnered with a number of key reputable organisations and will continue to build further partnerships to deliver the most effective solutions for our customers.
I’m a strong advocate of digital signage solutions. I love technology and innovation.