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Digital Signage Articles · 8 February 2013

Digital Signs

By freefeed · Updated 8 February 2013

StrandVision Debuts Free Digital Signage Quick Response Codes

StrandVision Digital Signage announced that it has integrated smart phone-readable Quick Response (QR) codes into its digital signage offering. StrandVision has incorporated a QR code generation tool into its online digital signage software administration console.

To add the capability subscribers simply make their selection and the familiar QR code is automatically generated and added to the page that is viewed by the public on their digital signage player. By scanning the QR code with their mobile smart phone, viewers interact with the StrandVision subscriber’s digital signage network in any number of ways – visit Web sites, send messages, or receive coupons. The system allows StrandVision subscribers additional feedback (and sales opportunities) through their more traditional marketing venues.

To hear more about digital signs, please give us a call at 715-235-7446 (SIGN) or visit www.strandvision.com

CETW12: NFC will sweep away QR codes

Near Field Communication will be the consumer engagement strategy QR codes never were, and is going to change how retailers market to consumers — just as soon as those consumers learn how it works, according to Steve Gurley, president of Pyrim Technologies, speaking at the Customer Engagement Technology World in New York City.

Although most Americans consider NFC the same thing as mobile payments, that’s a misconception, Gurley said in a panel called “How NFC/Digital Signage Could Change Shopping As We Know It.” Conducting a mobile payment is just one of its functions. According to Gurley, the technology can be used in one of three ways:. To read more visit: http://www.digitalsignagetoday.com/article/203379/CETW12-NFC-will-sweep-away-QR-codes?utm_source=NetWorld%20Alliance&utm_medium=email&utm_campaign=EMNADST11092012

 

Article Source: http://www.strandvision.com/blog/2013/02/07/digital-signs-45/

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