Guest Post Digital Signage: Connecting Communities with Digital Signage Networks

Written by Guest Blogger: Kelly Johnson

With DVRs giving us the ability to skip TV commercials, newspaper readership declining and a feeling of bombardment from online ads, advertisers are getting creative. Communities around the country are finding a fresh, new way to target potential customers through digital signage network advertising. This medium is more targeted, effective and cheaper than many traditional forms of advertisement. It targets consumers when they are out and about and in some cases, at the point of sale.

The digital signage network connects communities with screens in key locations and ads from non-competing businesses. Independent marketing companies choose key community locations where large amounts of people gather to eat, shop or play. Some marketing companies will even offer to set up a screen in a business for free if the business owner will allow other businesses to advertise on their screen.

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Read the rest of Guest Post Digital Signage: Connecting Communities with Digital Signage Networks (454 words)

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Post tags: Bombardment, Business Advertisements, Business Owner, Community Businesses, Creative Communities, Current Sales, digital signage network, digital signage networks, Dvrs, Host Businesses, Host Companies, Independent Marketing, Kelly Johnson, Marketing Companies, Network Advertising, Network Host, Network Hosts, New Menu, Newspaper Readership, Point Of Sale, Tv Commercials

Article Source: http://www.digitalsignageblog.com/2011/05/23/guest-post-digital-signage-connecting-communities-with-digital-signage-networks/

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