Thanks for the response, it will be on 8hours / day. There is wired and wireless acces on the location. I will use a PC and am looking for a software to automate sending of images/video to the display via DLNA, any recomandations ?…
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Before we first started our company advertise me – we didn’t have a clue what the industry was called and the different terminologies that was used to describe this booming industry. Back then, the idea of having advertisements or content such as menus, images, videos, weather feeds, and text displayed on digital screens was still at its infancy. Commercial plasma screens was becoming more popular and with the introduction of LCD screens, prices of plasmas was becoming more affordable. If you look at the below image of google trends for the term digital signage, you’ll notice that this term became more popular (from google’s search perspective) in 2007. I tried trending the term digital out of home and dooh but google responsed with “do not have enough search volume to show graphs.”
digital signage google trends
One of the terminologies that we were unfamiliar with was DOOH – to date we still don’t use this term that often since it has been replaced by Digital Signage. Now to me, the two terms DOOH and Digital Signage can be used interchaneably and I don’t care if there is a difference. One might say that DOOH (since it’s not at home) is a screen network in a public area and that digital signage can be located in a corporate building to display internal communications. To me, both are the same but Digital Signage sounds shorter and easier to say so we’ll stick with this. 
If you have a different opinion let us know.
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Post tags: Advertisements, Clue, digital signage, Google, Google Trends, Graphs, Image, Images, Infancy, Internal Communications, lcd screens, Menus, Perspective, plasma screens, Search Volume, Sounds, Terminologies, weather
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Hi Rafal, welcome to the portal.
With regards to your question, does the monitors have any build in players?
Can it play images?
Generally, most build in players should be able to play images (jpg) in a loop. So I don’t think you need to use another freeware software.
Also, you should be able to buy a SD card readers and just copy the files to the SD card. Hopefully, this is what you’re trying to achieve.
Hope this helps….
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[...] digital signage at Oceanworld Manly Australia | digital signage blog 5 Jan 2009… either fade the other images or highlight the current image.. P.S: For those who are interested in going to visit Oceanworld,. – Digital Signage at Oceanworld Manly Australia | Digital Signage blog [...]
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Hello Friend,
Digital singage is the sort of display you’ll see at information boards at train stations, airports and bus stops. But this electronic wizardry is not confined simply to moving text. It encompasses words, images, colours, designs and movies and is a captivating way to advertise anything at all.
An investment in this type of display will yield higher returns than can be achieved by traditional static signage. Increases in sales revenue of between 5 and 50 percent can, research shows, be achieved. This market is expanding rapidly and is fundamentally a weather and vandal-proof ‘enclosure’ for the LCD display signs. If you have more information about this then share with us.
Thanks
Robert Gentle…
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Have you ever spent time looking at the packaging labels on the plasma/LCD boxes? I have about 5 boxes of Plasma screens near my desk and when I looked at the boxes I noticed that there are quite a number of labels on the box. Some we actually need to pay particular attention to – especially if we were to transport the boxes.
So today, I decided to investigate what do some of these labels mean; some are self explanatory and you don’t need to be a genius to figure out what they mean but then there are some that seem unusual.
Let’s have a look at the images (note:I have provided my interpretation of what they mean – if it’s incorrect then let me know):
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The first image means to always have two people to lift the box since its approximately 40kg – this is normally a OHS requirement so whatever you do and now matter how strong you are don’t lift the screens by yourself. The middle image shows you to remove the plastic clips at the bottom of the box which is used to hold the top and bottom sections of the box. The last image, gives you a breakdown of all the components you need to remove in order to get to the screen. |
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The top left corner image means not to stack anything on top of the box. The top right hand corner image means to keep the box upright i.e this way up. The bottom left image is a picture of a glass which obviously means that the item inside is fragile and there’s glass inside the box so take care when transporting the box. There’s also an additional message on the side of the box stating “As a glass product, treat it with extreme care.”. The bottom right image gives you an indication that the weight of the box is 40kg and it’s heavy. |
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The first image means not to transport the box laying flat and to make sure it’s in the upright position (middle image). Also make sure you don’t drop the box because there’s glass in there. Once again, there’s the message “As a glass product, treat it with extreme care.” and the Caution message: “Transport only in upright position”. |
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The first two images are the same as above. The last two images indicate how to best clamp the box. |
I wonder how many courier or freight companies transporting these goods actually understand these label mean and adhere to the instructions. I have seen some couriers take down the screens and had them in a vertical position… ouch. Fortunately the screen still worked but it’s best to follow the guidelines provided on the boxes.
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Post tags: Bottom Sections, Boxes, Caution, Corner Image, Desk, Extreme Care, First Image, Freight Companies, Genius, Glass Product, Images, lcd screen, Left Image, Message Transport, Middle Image, Packaging Labels, Plasma Lcd, plasma screen, plasma screens
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Hi guys,
has many advantages over traditional print advertising such as billboards and posters; in that it is more dynamic, modern and flexible.
1-Dynamic Advertising
The problem with traditional print posters and billboards is that with we are so used to seeing them they become virtually invisible, especially when they are numerous in number. Digital signage has real advantages over print media in that not only do the changing images provoke engagement, the colours and general nature of digital advertising make it more eye-catching.
2-Modernity
Another advantage of digital screens is the modern look and feel it gives an environment. Compared to posters and billboards that can rip, become worn and fade, digital signage always looks modern and new which can help create an i…
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Event sponsors are forbidding photo-taking so they exclusively provide event-momento images for a $fee. What make the situation worse is that often this is being done on public lands with no pre-event [or day of event on-site signage] warning that picture-taking is not allowed. Will the huge tide of digital cameras break through this barrier?
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Thought you can restore, by using factory reset on Vista or XP, it works on our machines – always deleting images!…
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The MediaCAT Digital Signage Estate Agent window display content pack is designed to read in information about properties from an XML file generated by an Estate Agent’s property management database and display a slide show of each property with images, price and description.
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Here we would like to introduce a new section called Klips. This allows anybody anywhere in the world to share their digital signage moment with the rest of our readers.
If you would like to share your digital signage snap with us and the digital signage community, please send in your klips to info@digitalsignageblog.com with a brief of your snap, including location where it was taken, your name and/or business name.
At the end of each week we will select a few interesting klips and post them here. So keep an eye out, and get snapping!
(…)
Read the rest of Klips: Share your digital signage snap! (79 words)
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The signage business as a whole is all about impact. How can we catch our customers? I just want to give you a couple of tips concerning clips you produce.
1. Always remember the ‘two times rule’. If you use text in your message, be sure people can read it twice. This of course will influence the length of your clip
2. Less is more (especially concerning the use of text)
3. Be sure the length of your program / loop is half the time people are in the shop
4. Use a large font (fat is even better) for short messages with striking colors (actually, always make messages short on your screens!)
5. You don’t always need to use (expensive) video. Nice stills can also tell the message most of the time
6. Be careful with ambiguous word jokes. Not everyone may catch the fun!
7. Sometimes images say more than words. See examples of signage below (not even digital).
Click here if you want to see more funny but chatching advertisements.
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