Friday, September 10, 2010

Digital Signage Articles

All the digital signage articles in one location – use the hash tag #digitalsignagearticles.com in twitter to display your articles here

[ Display Screens ] : The benefits of digital signage – by: Robert Gentle

Posted by digitalsignageportal On July - 29 - 2010

Hi guys,

has many advantages over traditional print advertising such as billboards and posters; in that it is more dynamic, modern and flexible.

1-Dynamic Advertising

The problem with traditional print posters and billboards is that with we are so used to seeing them they become virtually invisible, especially when they are numerous in number. Digital signage has real advantages over print media in that not only do the changing images provoke engagement, the colours and general nature of digital advertising make it more eye-catching.

2-Modernity

Another advantage of digital screens is the modern look and feel it gives an environment. Compared to posters and billboards that can rip, become worn and fade, digital signage always looks modern and new which can help create an i…

Article Source: http://www.digitalsignageportal.com/fireboard/Display-Screens/349-The-benefits-of-digital-signage.html#349

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Picture-taking – the new Forbidden Fruit

Posted by digg On June - 29 - 2010

Event sponsors are forbidding photo-taking so they exclusively provide event-momento images for a $fee. What make the situation worse is that often this is being done on public lands with no pre-event [or day of event on-site signage] warning that picture-taking is not allowed. Will the huge tide of digital cameras break through this barrier?

Article Source: Digg Search

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Thought you can restore, by using factory reset on Vista or XP, it works on our machines – always deleting images!…

Article Source: http://www.digitalsignageportal.com/fireboard/General-Discussion/321-ReHow-to-recover-deleted-images.html#321

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Estate Agent window display Digital Signage plugin

Posted by digg On February - 4 - 2010

The MediaCAT Digital Signage Estate Agent window display content pack is designed to read in information about properties from an XML file generated by an Estate Agent’s property management database and display a slide show of each property with images, price and description.

Article Source: Digg Search

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Klips: Share your digital signage snap!

Posted by digitalsignageblog On December - 5 - 2009

Here we would like to introduce a new section called Klips. This allows anybody anywhere in the world to share their digital signage moment with the rest of our readers.

If you would like to share your digital signage snap with us and the digital signage community, please send in your klips to info@digitalsignageblog.com with a brief of your snap, including location where it was taken, your name and/or business name.

At the end of each week we will select a few interesting klips and post them here. So keep an eye out, and get snapping!

(…)
Read the rest of Klips: Share your digital signage snap! (79 words)


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Article Source: http://www.digitalsignageblog.com/2009/12/04/klips-share-your-digital-signage-snap/

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Tips & tricks for content

Posted by minicom On November - 3 - 2009

The signage business as a whole is all about impact. How can we catch our customers? I just want to give you a couple of tips concerning clips you produce.
1. Always remember the ‘two times rule’. If you use text in your message, be sure people can read it twice. This of course will influence the length of your clip
2. Less is more (especially concerning the use of text)
3. Be sure the length of your program / loop is half the time people are in the shop
4. Use a large font (fat is even better) for short messages with striking colors (actually, always make messages short on your screens!)
5. You don’t always need to use (expensive) video. Nice stills can also tell the message most of the time
6. Be careful with ambiguous word jokes. Not everyone may catch the fun!
7. Sometimes images say more than words. See examples of signage below (not even digital).

Click here if you want to see more funny but chatching advertisements.

Article Source: http://minicom.blogspot.com/2009/11/tips-tricks-for-content.html

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