Friday, May 18, 2012

Digital Signage Articles

All the digital signage articles in one location – use the hash tag #digitalsignagearticles.com in twitter to display your articles here

[ Digital Signage Events ] : Re:Retail Expo 2009 @ Melbourne – by: dannyh

Posted by digitalsignageportal On August - 15 - 2009

Unfortunately no I don’t, although I was planning to but I didn’t get around to it.
It would be great if others who attended could share their shots….

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Events/224-ReRetail-Expo-2009-Melbourne.html#224

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That new 2020 retail store sounds really cool! Do you have any pics from the show?…

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Events/223-ReRetail-Expo-2009-Melbourne.html#223

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[ General Discussion ] : Re:The Future – by: dannyh

Posted by digitalsignageportal On August - 14 - 2009

Definitely I agree. I’ve just returned from a Retail Expo held in Melbourne and digital signage was at the centre of the show.

One of our clients have given us some feedback – they’ve got a screen behind their counter and for each person that is in line waiting, they will say something like Yeah I’ve seen that on TV before ….

Article Source: http://www.digitalsignageportal.com/fireboard/General-Discussion/219-ReThe-Future.html#219

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Digital Signage at the Melbourne Retail Expo 2009

Posted by digitalsignageblog On August - 14 - 2009

It was a worthwhile trip to Melbourne for the 3 days Retail Expo. Apart from the general retail equipment and conventional display signage, in my opinion it was digital signage which took the light of the show.

At the centre of the show (I do mean right at the centre on the floor) showcased the Retail 2020 – Store of the future. Having said “store of the future” one would start to think automated customer interaction (without having to input anything into the screen), focused one-to-one marketing in personalising each customer’s experience – and that’s what it did. Picking up a pair of trousers and bringing them in front of a screen will trigger a video, Barcode scanners that control and manage content, just to name a few.

Traffic monitoring was also a feature that couldn’t be left out. People counting and activity flow were the main items on the list. However I would have liked to see eye tracking and facial expressions data, and possibly gender and age group contributing into the demographics.

Overall I am quite happy to see more strategies in improving customer experience – customer focus. Although one can argue to say it is what you do with the content that drives consumer decisions, which is true. What I was afraid of was only seeing back-end technologies in which we have all already seen and used over these many years. With automated customer interaction, one can add to the efficiency by customising (and market) the content to be more effective for the customer.

Did you visit the Melbourne Retail Expo 2009? Please share your experience with us.

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Article Source: http://www.digitalsignageblog.com/2009/08/13/digital-signage-at-the-melbourne-retail-expo-2009/

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Digital Signage Certified Experts program to be held at CEDIA Expo … http://bit.ly/Je8IU

Article Source: Twitter Search

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[ Digital Signage Events ] : Retail Expo 2009 @ Melbourne – by: dannyh

Posted by digitalsignageportal On August - 13 - 2009

It was a worthwhile trip to Melbourne for the 3 days Retail Expo. Apart from the general retail equipment and conventional display signage, in my opinion it was digital signage which took the light of the show.

Read more at http://www.digitalsignageblog.com/2009/08/13/digital-signage-at-the-melbourne-retail-expo-2009/…

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Events/221-Retail-Expo-2009-Melbourne.html#221

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viscom09tour

Why should one give up on something that is successful? The overwhelming response from the industry on Digital Signage Expert Tour made its organization @ viscom düsseldorf 2009 very logical.

The Tour has been premiered at ScreenMedia Expo London, repeated at InfoComm and DSE Essen, and serves as a certain service to the industry – by providing the information about complete digital signage supply chain. This time again, it is going to be the guided tour which “gives the participants the opportunity to experience practically what has been learnt before in theory and to discuss issues directly with the exhibiting companies”, says Ms. Petra Lassahn, the viscom Event Director.

So, if you see a group of people @ viscom, having audio systems in their hands, standing in front of some booth discussing digital signage puzzle vivaciously – you’ll know what it is about. Of course, you might also be one of them, by signing up for the Tour today: http://www.minicomdigitalsignage.com/events/viscom_dusseldorf_2009.cfm

Article Source: http://minicom.blogspot.com/2009/08/digital-signage-expert-tour-viscom.html

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Minicom Digital Signage and Remote Media to Present Joint Application at Screenmedia Expo
www.businesspress24.com/pressrelease1001

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RGB’s Technology Showcase 2009

Posted by minicom On April - 14 - 2009

In all the excitement of the just finished Screenmedia Expo, we  should keep in mind all other small but fine events, like RGB’s annual Technology Showcase, taking place on 6th and 7th May 2009.

Unlike the NEC’s showcase we spoke about couple weeks ago, RGB’s is going to present us the whole range of AV products. The event is planned as two open days, with bunch of interesting seminars and trainings.

rgb showcase_blog

Article Source: http://minicom.blogspot.com/2009/04/rgbs-technology-showcase-2009.html

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