John Underkoffler to Deliver Keynote Address at #DigitalSignage Expo 2012 http://t.co/sVyocEcy
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John Underkoffler to Deliver Keynote Address at #DigitalSignage Expo 2012 http://t.co/sVyocEcy
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Retail Asia EXPO 2011 Mitsubishi digital signage 香港にて開催中
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EuMediaNet was in Essen at Digital Signage / Kiosk Expo 2011 (no event # says all) looking for cross-channel DS platforms #digitalsignage.
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#Output: AOpen Digital Engine offering to be on show at Screenmedia Expo http://j.mp/kSXJfI #digitalsignage @AOpenEurope
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Montreal's Haivision to discuss digital signage costs at German expo http://bit.ly/mAuM07
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Digital Signage & LED Expo (DSL) #tradeshow Advertising, Marketing, Polygraphy #India #Mumbai #event #events http://bit.ly/gh9Uxu
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Digital Signage & LED Expo (DSL) #tradeshow Реклама, Маркетинг, Полиграфия #Индия #Мумбаи #event #events http://bit.ly/i6rJg4
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RT @blackbox_ns: More on the Digital Signage 2010 Virtual Conference & Expo : http://wp.me/pOUzq-cX
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STRATACACHE to Showcase Digital Signage with QR Codes at Shopper Marketing Expo http://goo.gl/fb/YX4mW
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Digital Signage Info: Screenmedia Expo London 2010 imagens. http://t.co/m1C2Kof
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Screenmedia Expo: Walmart and the dawn of retail digital signage http://tinyurl.com/29jd9qa
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Screenmedia Expo: The future of digital signage is now ⸗ http://goo.gl/fb/Tw44K
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Screenmedia Expo: Walmart and the dawn of retail digital signage http://ht.ly/1I8QS (via @DigSignageToday)
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Register now for the screenmedia expo Europe 2010 in London, May, 5 – 6th Earls Court http://ow.ly/1FVy2 #digital #signage
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& effectiveness measurement tools for Digital Signage displays and other hand the LED expo is dedicated to the science,
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RT @motionstream: Last week's KioskCom Self-Service Expo and Digital Signage Show now live: http://bit.ly/bN99OC — solid wrap-up
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Nexcom Launches New Digital Signage Media Player at ScreenMedia Expo http://tinyurl.com/yghpw2q
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couple of standout digital signage vids in this set from the recent expo. via rAVe http://bit.ly/aFm6ZY
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digital signage is becoming so popular its unbelievable. Great article.
Article Source: http://www.digitalsignageblog.com/2009/08/13/digital-signage-at-the-melbourne-retail-expo-2009/comment-page-1/#comment-22337
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The "REAL" digital signage show is Digital Sigange Expo (end of Feb) in Vegas. Have never been impressed with KIOSKCOM, but we'll see.
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It’s the adventure of the technology for people like dish network cached thousand of channel for us when you click services will be your doorstep.
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Gregor Rankin, @ingenico, introducing SPVA to today’s audience at the Self Service Expo & The Digital Signage Show, London http://ow.ly/rXw3
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RT @SGIA_graphics October 2nd is the last day to register for a Free 2009 SGIA Expo Pass http://bit.ly/xdzuB #SGIAExpo #Digital #Signage
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Next year will be in Sydney, they alternate between Sydney and Melbourne every year.
Re digital signage, almost every stand had some part of it either showcasing their services or just pure entertainment.
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Great show, although turnout was just average. Good thing (from what I’ve noticed) is that most of the visitors are genuine. So I guess quality counts over quantity. Look forward for next year.
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Well written. Do you know that the digital dish TV network allows you to have hundreds of channel. Satellite TV network has variety of channels starting from basic channels, music video channels for children, educational channels and family channels. You also get to watch your local channels at much affordable rates.
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Unfortunately no I don’t, although I was planning to but I didn’t get around to it.
It would be great if others who attended could share their shots….
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That new 2020 retail store sounds really cool! Do you have any pics from the show?…
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Definitely I agree. I’ve just returned from a Retail Expo held in Melbourne and digital signage was at the centre of the show.
One of our clients have given us some feedback – they’ve got a screen behind their counter and for each person that is in line waiting, they will say something like Yeah I’ve seen that on TV before ….
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It was a worthwhile trip to Melbourne for the 3 days Retail Expo. Apart from the general retail equipment and conventional display signage, in my opinion it was digital signage which took the light of the show.
At the centre of the show (I do mean right at the centre on the floor) showcased the Retail 2020 – Store of the future. Having said “store of the future” one would start to think automated customer interaction (without having to input anything into the screen), focused one-to-one marketing in personalising each customer’s experience – and that’s what it did. Picking up a pair of trousers and bringing them in front of a screen will trigger a video, Barcode scanners that control and manage content, just to name a few.
Traffic monitoring was also a feature that couldn’t be left out. People counting and activity flow were the main items on the list. However I would have liked to see eye tracking and facial expressions data, and possibly gender and age group contributing into the demographics.
Overall I am quite happy to see more strategies in improving customer experience – customer focus. Although one can argue to say it is what you do with the content that drives consumer decisions, which is true. What I was afraid of was only seeing back-end technologies in which we have all already seen and used over these many years. With automated customer interaction, one can add to the efficiency by customising (and market) the content to be more effective for the customer.
Did you visit the Melbourne Retail Expo 2009? Please share your experience with us.
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Post tags: Age Group, Consumer Decisions, Customer Experience, Customer Focus, Customer Interaction, Customising, Demographics, digital signage, Efficiency, Expo, Eye Tracking, Facial Expressions, marketing, Melbourne, Retail Equipment, retail expo, Retail Store, Scanners, Traffic Monitoring, Worthwhile Trip
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