Digital Signage Articles

The NEC Competence Day 2009 attracted more than 400 visitors. Most of them attended several presentations in the conference area. Especially the presentation of Ms. Isabel Gutschow (Neo Advertising) about the Cinemaxx project, the presentation of Mr. Dirk Hülsermann about OVAB (Out-of-home Advertising Bureau Europe) and the Invidis presentation about the potentials in the DS market have been crowd pullers. The atmosphere on this outstandingly organized event was optimistic especially for the projects in quarter III and IV 2009.

Article Source: http://minicom.blogspot.com/2009/05/more-than-400-visitors-at-nec.html

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Reed Exhibition is organizing this year again the Digital Signage Best Practice Award. The high profile jury will decide what were the best digital signage applications of 2008 (actually 2008 and first half of 2009)  in following categories:

• Retail Signage – applications in the retail sector
• Information Signage – applications showing information on public displays
• Guidance – applications as guiding systems in the public domain
• Content – Outstanding content for Digital Signage applications
• Interactive – Innovative Digital Signage applications with interactive components

There is also a special award for highly innovative solutions.

So, wipe the dust from your best digital signage application and hurry up – deadline is July 31st.

Article Source: http://minicom.blogspot.com/2009/05/digital-signage-best-practice-award.html

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The NEC Competence Day 2009 started successfully. With more than 30 exhibitors in the exhibition area and with a huge amount of visitors in the morning hours the combination of conference with speakers like Ms. Isabel Gutschow, Neo Advertising Projectmanager for Cinemaxx, and exhibition is again a real success. With dedicated areas for accessories, education, healthcare, automotive, retail signage, multiscreen and industrial solutions there is a variety for the visitors to see.

Article Source: http://minicom.blogspot.com/2009/05/successfull-start-of-nec-competence-day.html

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Wouldn’t you like to read all your digital signage articles in one central location?

We’ve developed a new website called digitalsignagearticles.com (Digital Signage Articles). Check it out and if you’re interested in adding your digital signage articles (blogs, news…. or any articles relating to digital signage) then get in contact with us.

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Article Source: http://www.digitalsignageblog.com/2009/05/27/introducing-digitalsignagearticlescom/

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Invidis and Computer Reseller News announced the publishing  the first results of their “Channel Ready” campaign during the NEC’s day in München.

During April and May over 1.000 telephone interviews were conducted – two main target groups were ITK channel and industrial endusers. The results should give us “a detailed picture of reseller landscape, which should be used as guidelines for developing the partner programs and support measures.”

Article Source: http://minicom.blogspot.com/2009/05/digital-signage-capacity-analysis-by.html

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Heard already about Digital Signage Expert Tour? Third time this year, organized at InfoComm – a complete overview of Digital Signage industry. The start is at Peerless booth (no. 5441) and will tour “market leaders and companies on the watch list.”

So, if you are interested in a critical “look at different ways of realizing a network, such as licensing vs. SAAS, Last Mile vs. Player on Screen, why specialized content providers still are scarce, etc.” – don’t wait too long, places are limited!

Article Source: http://minicom.blogspot.com/2009/05/digital-signage-expert-tour-infocomm-09.html

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If you haven’t heard, Australian the Federal Government is planning to spend 43 billion dollars to upgrade the Australian network infrastructure. What’s been interesting is the fact that the government did not award this project to any of the major Telcos – it will all be in house. Well this may potentially mean the infrastructure will not be monopolised by any of the Telcos. This is definitely a good thing for consumers.
Now if you’re a digital signage company you may be wondering how this may impact you. The first thing that popped into my mind was “more bandwidth…. means more bandwidth intensive applications can be used on the digital signage system”.

Here’s a list of things that popped into my mind when this was announced:

• stream or cache high definition videos to the screens – this includes live TV,  Foxtel, and even live events
• develop real time applications on the digital signage systems
• shorter waiting times for content synchronisations
• integrate the digital signage system with wireless hotspots
• integrate with the upcoming digital radio services
• develop interactive applications that require low latency and high bandwidth
• real time monitoring of digital signage networks and quicker troubleshooting/response times

Seeing several opportunities, Advertise Me will hopefully launch several innovative solutions in the next couple of years so watch this space.

What innovative digital signage applications do you see taking advantage of high speed networks?

Feel free to submit your answer as a comment.

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Post tags: Billion Dollars, Digital Radio Services, digital signage networks, Digital Signage Systems, Federal Government, Foxtel, High Bandwidth, High Definition, High Speed Networks, Intensive Applications, Interactive Applications, live tv, Low Latency, Network Infrastructure, Response Times, Signage Company, Signage System, Telcos, Time Applications, Waiting Times

Article Source: http://www.digitalsignageblog.com/2009/05/25/digital-signage-and-the-australian-national-broadband-upgrade/

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Did you know that you can subscribe to our digital signage blog RSS feed? All you have to do is simply add the following URL to your favourite RSS reader http://www.digitalsignageblog.com/feed/

Alternatively, you can simply subscribe via email. Click here to subscribe via email.

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Post tags: Add Url, blog, digital signage, email, Rss Reader

Article Source: http://www.digitalsignageblog.com/2009/05/20/subscribe-to-the-digital-signage-blog/

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Another big event organized by NEC Germany. Competence Day 2009 is taking place on May 28th, at M,O,C München. Main focus of the event will be on digital signage solutions and display solutions for verticals, like conference, education, or financial.

Since the motto of the day is “From experts for experts” – our  specialist Björn Christiansen will be on the spot, giving LIVE demonstration of DSVision® 3000 system.

Article Source: http://minicom.blogspot.com/2009/05/360-solutions-necs-day-in-munchen.html

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Is anyone able to share some of their tips for successfully winning digital signage tenders?…

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Help/196-Digital-Signage-Tender-Tips.html#196

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Contradictory news coming from the Far East. On one hand, BenQ’s Asia Pacific VP Danny Yao reported signs of decline on the market demand for LCD monitors. On the other hand, TCL announced the increase of 82.6% in the month of April. And Chimei reported that the shipments of LCD TVs are up 30% annually in Q1.

But what all agree is that the prices of panels are going to continue to rise in Q3, thanks to the tight supply.

Article Source: http://minicom.blogspot.com/2009/05/lcd-demand-rising-or-dropping-in-asia.html

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I wanted to start a thread to discuss whether content should be engaging or interactive.

I know this depends on what the client requirements are, but what do most digital signage integrators recommend….

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Content/195-Engaging-vs-Interactive-Content.html#195

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Has anyone used a digital signage player that is using firefox + linux + adobe flash and noticed a white splash screen when flash is initially loaded. This is very noticeable when there is a black background and the page is refreshed.

The canvas in flash has already been changed to black and this didn’t help.

Using the transparent mode on the html template to load the flash does not work either – doesn’t work on linux.

Using a div layer also doesn’t fix this.

Does anyone have any ideas on how to overcome this issue?…

Article Source: http://www.digitalsignageportal.com/fireboard/Digital-Signage-Help/194-Do-you-see-a-white-splashlinux-firefox-flash.html#194

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As we announced it couple weeks ago, RGB Showcase 09 took place during this busy “DSE Essen & Digital Signage Show Vegas” week.

See some of the pictures from this event below.

Article Source: http://minicom.blogspot.com/2009/05/rgb-showcase-09-report.html

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It is probably not the best organized Contest ever, nor the best directed event ever – but it is the best stage we ever saw until today! Look at the video of the design, and couple of photos of the stage & its direction.

Article Source: http://minicom.blogspot.com/2009/05/eurovision-song-contest-stage-in-moscow.html

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Magic Poster, for those that are not very familiar with European market, is a German company, specialized in out-of-home advertising (ger. Aussenwerbung). Among other things, they are selling the advertising space / time at the Airport Stuttgart InfoNet .

The whole InfoNet has been split into 4 networks – business (with 164 screens), general (167 screens), kombi network (328 screens) & premium – a giant 103 inches screen at the straircase to departure area.

The estimate is 40.000 visitors per day, who would be looking at one’s commercials for these prices.

Article Source: http://minicom.blogspot.com/2009/05/advertising-on-airport-stuttgart.html

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We’ve been pretty busy working on a project and slacked off in posting blog entries. We’ll hopefully post information about the project that we are working on at a later stage but we thought we’d mention how digital signage is everywhere. We recently walked in the busy streets of Bondi junction Australia and noticed how common it was for businesses to have display screens in their stores. The majority of these shop were displaying content from a DVD player, or showing live TV whilst others were actually displaying in house advertisements.

One thing that I noticed was that even thought Mothers day was approaching, not many businesses had any relevant messages relating to this event. Even today, being mothers day, businesses were not using digital signage to their advantage. Oh well maybe its just Australia… My thinking is that maybe one day, businesses will be educated and skilled in the digital signage technology to update and stay connected with their audience.

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Post tags: Advantage, Advertisements, Audience, australia, Bondi Junction, digital signage, Digital Technology, Dvd Player, live tv, Mothers Day, Relevant Messages, screens

Article Source: http://www.digitalsignageblog.com/2009/05/11/digital-signage-is-everywhere/

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With more than 3300 visitors the Digitalsignageexpo in Essen was successfull. Most of the comments of the exhibitors have been very postive. Also the organizer Jens Schindler was very happy when I spoke with him. And here and there we heard rumours that new Digital Signage rollouts will start in the third quarter 2009…

Article Source: http://minicom.blogspot.com/2009/05/digitalsignageexpo-2009-resume.html

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Article Source: http://minicom.blogspot.com/2009/05/successfull-start-of-digitalsignageexpo.html

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The Digital Signage Expo 2009 will open tomorrow and all of the exhibitors have been today very excited about the coming 3 days. The organizers see the show as a truly pan-European Digital Signage show. Compared with the Screenmedia Expo in London I see this show more as a show for the DACH region with the majority of visitors coming from Germany. Which could also be good. The main players like NEC, 42media, Seenmedia, Unicol, Blackbox and IBM are at this show. So for the visitors this show will be worthwhile. To get an overview about all elements of the Digital Signage Puzzle it is still time to register for the Digital Signage Expert tour at http://www.minicomdigitalsignage.com/events/dse09.cfm .

Article Source: http://minicom.blogspot.com/2009/05/digital-signage-expo-2009-starts.html

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Mediacluster published one of these days, a presentation of digital signage software and hardware in their showroom in Ludwigsburg. Nice example of building’s control & information system.

The presentation is in German, but don’t worry – the pictures tell it all.

Article Source: http://minicom.blogspot.com/2009/04/theory-and-practice-digital-signage.html

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AV Club is organizing this year again event with the most poetic title ever – the Colours of Digital Signage. The program is a bit general and speakers are still not named, but I am sure it will be a fine show.

Just as a getting a taste of it, see & hear what has happened in 2008.

Article Source: http://minicom.blogspot.com/2009/05/event-with-poetic-title-colours-of.html

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